Plenty of folks think that web design is all about slapping some words and pictures together and posting them online. No doubt that sort of attitude has created some of the atrocious and non-working web sites we see out there. At BAS, we know that web design involves a lot of work. When we design a web site for you, we:

1. Work out navigational issues. We want to make sure that your customers and clients can easily find what they are looking for. That’s why we figure out what customers and clients are looking for on your web site - and then make sure that they can find what they need easily. This helps ensure that clients are perfectly happy with your web site.

2. Work out usability issues. We want your web site to be easily accessible to everyone, which is why we make sure that it works for vision impaired and hearing impaired users as well. We also consider all the possibilities - that someone is viewing your site on a tiny cell phone, on a slow Internet connection, or on an obscure computer system. Our BAS team really twists itself into a pretzel to ensure that everyone can see your web site perfectly.

3. Study the marketplace. We want to know how your customers and clients tick, and that’s why we do market research to find out what your customers are thinking. That lets us build a site that your customers will swear was custom designed for them. We even study the market, so that we know what sells (and doesn’t) in your field.

4. Construct a competitive analysis. We find out what others in your industry are doing so that we can use the same success strategies - and avoid the same pitfalls. That way, our customers never have to learn by trial-and-error.

5. We design a great site, using all the tools available. Photoshop, tablets, HTML, Illustrator, caffeine - we use all the latest and most established technology to create a web site that is visually appealing and yet fully functional. And we listen to you when you give is feedback and ideas, so that we create the web site you want - just not any web site.

6. We test and re-test. Once we have a site designed, we test it under all sorts of conditions - on old computers, strange operating systems, at weird hours. We do everything possible to ensure that your site is free of glitches, and works perfectly under the weirdest conditions.

7. We make sure that the site works for your business. We figure out ways to make sure that your web site is easy to promote. We make sure that you can update the site with minimal fuss and we work with you to ensure that SEO keeps a steady stream of customers coming. BAS wants to make sure that you have a web site that you can be proud of - but also a web site that brings more of the green stuff to your company coffers.

8. Search Engine Optimization and Marketing
Our best award is your high ROI.

» We dig deep to understand your goals and what you would like to achieve on the web.
» We research your competition. We find out what your competitors are doing, what works for them, and help you find the most effective way to stay ahead of your competition on the web.
» We design and structure your website with SEO in mind to facilitate its natural rankings in major search engines.
» We manage efficient pay-per-click advertising campaigns ensuring that our clients get the most value for their PPC budgets.
» We help you highlight your key points visually for your visitors, and for search engines as well.

While we can design a new look and feel for your company and your brand, we can also work with your existing brand design strategy, extending that strategy into other areas
If your web site needs it, we can provide it. If you don’t see what you need above, rest assured that we can come up with custom services just for your needs. At BAS, we help you develop a concept that clearly communicates your message to your potential customers, both visually and verbally. We research your industry and completion and help you translate your products and services into the “must buy” highlights for your customer, ensuring that

» Your website grabs the attention of your best customer.
» Your website helps you grow the most profitable areas of your business.
» Your best customer can find you on the web.